January 6, 2018

No Tomorrow [Official Video]

‘Vice for President 2’ (iTunes): http://apple.co/1m96zPz Equal parts throwback and modern, “No Tomorrow” is a soulful, undeniable banger from rapper­-producer Vice Soulectric. It also just so happens to be the driving force behind his latest video. Fresh off last Friday’s release of ‘Vice For President 2’ LP, Vice teamed up with fellow Buckeye State resident Ced Lynch for these sharp, stylish visuals. They center on the artist’s hustle, as we catch glimpses of his writing process, sample­chopping skills, and moments in the studio laying down vocal tracks. It’s all in a day’s work for Vice aka “Clark Kent with the dark […]
December 9, 2016

5 Things Hip Hop Needs to Leave in 2017

There are three  more weeks left in one of the most tumultuous years in the history of this planet (is that too dramtic?).We have lost so many great people, and some of the most unpredictable events have taken place in the world of entertainment, sports, and of course politics. With that being said, there are a few things in my humble opinion that do not need to follow us across the threshold of 2018. Poorly Thrown Shows – It seems to get worse and worse every year. Maybe the advent of of online show promotion has something to do with […]
November 24, 2016

Vice Souletric’s “Soulections” features 3 Producers in 3 Videos

United Grind continues its creative tradition of presenting dope Hip Hop content with the release of “Soulections,” a freestyle series where Ohio MC, Vice Souletric spits his coldest 16s over 3 different beats with an eye-catching video for each. Part 1 of the series features beats by producers Ill Brown (Chicago, IL), Thadd Ross (Charlotte, NC) and Paco (Niles, OH). Vice scours the city of Columbus, OH to find fitting backdrops to serve as the settings for the three powerful verses.
November 11, 2016

Which Emcee has the Best Ear for Beats in Hip Hop?

Beats are a crucial element to any Hip Hop track. Most times it is a make or break element to not only the song, but how we view and value the artist using it. Over the span of Hip Hop music there have been several classics made that stand squarely on the shoulders of the beat alone. Sometimes the artist can actually take a backseat to the beat. I’m not going to place any examples as to not offend any of my favorite artists, BUT IT HAPPENS. So who has the best ear for beats? Which artists always seem to […]
October 29, 2016

[Hip Hop Head Poll] Will the final ATCQ album truly mark the end of an era?

I was on Instagram Thursday evening scrolling through a myriad of memes, ratchedness, quotes and videos. I kept scrolling past a the same white image with graph style writing on it maybe 20 times before it hit me to take a second to actually stop and see what this is everyone was posting. Well here it is if you have been sleeping under a rock (or just a Hip Hop fiend such as myself). Hip Hop fans throughout the world rejoiced at the news that the darling group of the 90s, A Tribe Called Quest, was returning with one more […]
October 22, 2016


I recently visited Atlanta for the annual A3C Hip Hop Conference. For those of you who are not familiar, it is a five day event that includes great workshops, networking and artist performances throughout the entire week. Thousands of artists converge on downtown Atlanta and of course, almost all of them spend time passing out their music in various formats (mainly and surprisingly, still CDs). Well this year me and my homie HiJinks decided to actually listen to EVERY SINGLE CD we were passed. Yep, thats right we did it. In between our stops through out the week we popped […]
October 16, 2016

Vice Souletric – 90’s Sumthin ft. HiJinks [VIDEO]

Vice Souletric returns with the visuals for 90’s Sumthin’, the infectious boom bap single off his latest album, “Vice For President 2 – There’s NoTomorrow Til You Wake Up”. Vice enlists HiJinks to turn back the clock to 90s style Hip Hop. The duo pay homage to the music and culture of the 1990s over dirty drums and horns influenced by Hip Hop greats such as Pete Rock and DJ Premier. Vice says, “The 90s will always be the Golden Era of Hip Hop for several reasons. I wanted to recreate a 90s style video by incorporating the barbecue scene […]
October 6, 2016

4 things I learned on day 1 on A3C

1. Hip Hop is no where near dead. The amount of truly talented artists that are grinding their way to the top is endless and they are coming from ALL over the country. I took part in a showcase that had about 12 acts on the bill and they were ALL dope and came from Ohio, Texas, Oklahoma, California, Florida, DC and of course Atlanta. Each act had its own signature sound and repped their region heavily. 2.  Artists need to work on their grind as much as their music. I was the only artist at my showcase with a […]
September 20, 2016

How to land Dope features with an Indie budget

One of the first things new followers and supporters ask me once they hear my music is how I was able to pull off the list of features on my latest album, Vice For President 2: There’s No Tomorrow Til You Wake Up.  It definitely is a strong selling point for the project, and was not easy to pull off. There is a specific way, you as an independent artist should go about reaching out to professionals to be a part of your project. Here goes some game: 1. Do your research – It is critical that you have a strong […]
September 16, 2016


Hip Hop used to be a genre of music that thrived off of its groups. From Run DMC, The Beastie Boys to Tribe Called Quest, EPMD, Wu-Tang, B.O.N.E. and Outkast, groups were the main contributors to the culture. These groups developed cult followings, and consisted of diverse talent. At the top of the millennium it seemed as if the group had become an endangered species in Hip Hop. One group that carried the torch was a trio out of North Carolina aptly named “Little Brother,” because they served as the little brother to the previous tradition of truly great, Native […]
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